Buy in

Coaching and Consulting – People and Problem-Solving skills

MBD executives, advisors, managers, client services executives and BDMs from law firms, economics and management consultancies joined a PM Forum  workshop on “Coaching and Consulting Skills for Marketing and Business Development”. We explored the changing role of marketing and business development (MBD) professionals and the growing need for coaching and Read More

2024-02-15T09:57:16+00:00February 15, 2024|Kim's Blog, Management Skills, Marketing, Relationship Management|

How Marketing and Business Development (M&BD) Assistants can shine – Develop knowledge and skills, build personal brand and increase visibility

The September PM Forum workshop on “Professional and Practical Skills for Marketing and Business Development (M&BD) Assistants” was attended by 18 delegates from legal, accountancy, consultancy and actuarial firms. The session comprises three elements: marketing and business development fundamentals, practical marketing communication and business development skills and growing your career. Read More

2023-09-29T13:49:21+01:00September 29, 2023|Kim's Blog, Marketing|

Professional services marketing/BD case studies – Moore Kingston Smith, Mazars, Capsticks, Fladgate, Travers Smith, Mills & Reeve and brand awards

To support my training courses and workshops, I keep an eye out for interesting marketing and business development case studies. Today I summarise professional services marketing/BD case studies - Moore Kingston Smith, Mazars, Fladgate, Travers Smith, Mills & Reeve. There are case studies of thought leadership, branding, pricing and strategy. Read More

Go to Top